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20 Apr 2009 16:17:01
Local residents can now go on-line to list the things they most like about Luton, by visiting www.loveluton.com
It’s all part of the 2009 publicity programme from the town’s promotional consortium Luton First
The unprompted question – ‘What Do You Like About Luton?’ – is already being put to the town’s dignitaries, business leaders, politicians, and prominent personalities, together with local residents and people who work in the town. The answers will form the basis of a report to be published in the second half of 2009.
“No doubt the town’s best known features and attractions will receive their rightful place on the list but, additionally, we should like to hear personal opinions on the qualities of the town which are not, perhaps, so immediately obvious,” says Luton First’s Patricia Murchie. “We plan to spotlight some of those magical intangibles which contribute to the heart and soul of any town.”
Luton First hopes to list at least one hundred things Lutonians like about their home town, to be presented to all sections of the media – with National and International press as a key target audience.
“Our intention is to spread the word about Luton and what it has to offer, attributing as many submissions as possible to named individuals,” says Patricia. “But contributors will not be identified without their permission.”
Luton First has been contacting prominent members of the community for their views and the special Love Luton website is now accepting general contributions.
Postal submissions may be sent to:
‘I Love Luton’
c/o The University of Bedfordshire
Park Street, Luton
LU1 3JU
