University conference unmasks video gaming

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University conference unmasks video gaming

15 Jun 2011 16:24:50

Under the Mask conference - Mary Malcolm and Jason Rutter

A keynote speaker from BAFTA came to the University of Bedfordshire’s Under the Mask 2011 conference.

Game designer and theorist Tadhg Kelly spoke courtesy of BAFTA at the University’s fourth annual academic videogame conference held at the University’s new Campus Centre in Luton.

Tadhg is currently Chief Creative Officer at Simple Lifeforms, a social game development startup based in the UK, and provided content and interactivity design and implementation for Lionhead Studios’ BAFTA-winning The Movies.

Sixteen conference presenters came from the UK, Europe and Canada to discuss their research on videogames, with papers ranging from ‘Consumer/Producer blurring in game testing’ to ‘Driving games and their influence on real­world drivers’. They were joined by an audience of game academics, industry professionals, University staff and students to discuss various topics related to videogames throughout the day.

Under the Mask conference logo

Under the Mask is a conference series that focuses upon the multi-faceted issue of the gamer. There are many masks worn by the gamer - cultural, social, psychological and professional. The aim of the conference series is to penetrate these masks, investigating why they are worn, how they are used, and how they are constructed by gaming culture, game developers, and by the gamers.

The Under the Mask series also provided the unique opportunity for delegates to play, watch and make games amongst fellow gamers.

Jason Rutter was the other keynote speaker at the event. Jason is a Marie Curie Research Fellow at the School for Mass Communication Research, Catholic University of Leuven where his research is focused primarily community and the piracy of digital content.

Deputy Vice Chancellor (Academic) Professor Mary Malcolm opened the event and said: “Gaming is a vibrant industry in a traditional world and it remains a compelling field to undertake research in. We at the University of Bedfordshire have a number of computing courses that benefit from the research shared at this increasingly popular conference.”

Bedfordshire University

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