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Dr John Beaumont-Kerridge

Sub Dean International

John Beaumont-Kerridge

As is the Sub Dean (International) for the University's Business School, my role builds upon the strong education and research reputation developed by the Business School, working with international University partnerships and students abroad and in the UK. I have a keen interest in learning technology and have researched and implemented a number of innovatory approaches, including developing pedagogic methods for VoiceIP communications within the international MBA. More recently the emphasis has been upon voice text recognition and other technologies for use within the classroom and assessment feedback. I joined the University in 1988 as a Senior Lecturer in Marketing, and was appointed Principal Teaching Fellow in 1999 prior to being appointed to my current role.

Qualifications

  • PhD in Market Orientation and Service Quality - Middlesex University
  • MSc Management Studies (Marketing Option) - University of Greenwich
  • BSc Biological Chemistry - University of Essex

Teaching Expertise

  • Marketing
  • E-Business Management
  • Internet Marketing Management
  • Brand Management
  • Technology and Learning

Research Interests

  • Developing online communication and learning methods using the internet
  • E-learning with a particular emphasis upon methods of VoiceIP integration with internet communication tools
  • Knowledge development using online games software and relationship marketing within higher education incorporating service dominant logic

Selected Publications – Post 2000

  • Beaumont-Kerridge, J., (2011), Consumers to Co-Developers: The complex roles of a student in Higher Education, Proceedings of the Academy of Marketing Conference 2011: Marketing Fields Forever, Academy of Marketing, Liverpool. (Competitive paper submission).
  • Beaumont-Kerridge, J., (2010), Using Crosswords to Enhance Assessment, Workshop presentation at The Higher Education Academy, BMAF annual conference, Newcastle April.
  • Beaumont-Kerridge, J., Parrott, G., and Parkins, E., (2010), Unlocking The Mind Of The Student To Guide Skills Development Within The Classroom. Book Chapter University of Bedfordshire internal publication
  • Owen, D., and Beaumont-Kerridge, J., (2010) Relevance of Operations Management to Practising Managers in Emerging Economies. Conference presenation at POMS 2010 Annual Conference, Vancouver, British Columbia, Canada, May 7 – 10,.
  • Beaumont-Kerridge, (2009) Understanding student engagement in Higher Education from a relationship marketing perspective, Book Chapter University of Bedfordshire internal publication
  • Beaumont-Kerridge, J., Parrott, G., Parkin, E. (2009), ‘Real Employers, Real Business Tasks: Do Students Perceive the Employability Benefits? B.M.A.F. Annual Conference, April 28-29, Cardiff.
  • Parrott, G., Parkin, E., Mathews, B., and Beaumont-Kerridge, J. (2009), ‘ISIS (Innovative Skills & Interactive Students)’. EFYE Conference, April 13-15, Groningen, Holland.
  •  Philpott, E., Beaumont-Kerridge, J., (2008), Overcoming Reticence to Aid Knowledge Creation between Universities and Business - A Case Reviewed, in The Cultural Implications of Knowledge Sharing, Management and Transfer: Identifying Competitive Advantage Transfer, (Eds) Harorimana, D., Hershey, IGI-Global,.
  • Beaumont-Kerridge, J (2008), A Dragon in the Seminar: Using Voice Recognition Software In The Classroom To Enhance Learning and Teaching. The Higher Education Academy BMAF Conference, Edinburgh
  • Beaumont-Kerridge, J., and Bathmaker, Sue., (2007) Blended learning and media richness theory: student perception of different media platforms within an International MBA programme. Conference Paper, Association for Learning Technology: e-learning – making it work. Annual conference, Nottingham, Sep.
  • Ong, V., Beaumont-Kerridge, J. and Duan, Y. 2007. “Insights from a pilot project on developing and piloting an e-learning module”. Proceedings of The 6th European Conference on e-Learning (ECEL 2007). 4-5 October 2007, Copenhagen Business School, Copenhagen, Denmark
  • Beaumont-Kerridge, J. (2007)VIPER (Voice Internet Protocol Extended Reach): an evaluation of an integrated group VoiceIP software application for teaching and learning in Higher Education.” Conference paper, The Higher Education Academy, BMAF annual conference, Birmingham, May
  • Beaumont-Kerridge, J. (2007)VIPER (Voice Internet Protocol Extended Reach): an evaluation of an integrated group VoiceIP software application for teaching and learning in Higher Education.” Book Chapter in “Cases on Global E-Learning Practices: Successes and Pitfalls, eds Sharma R., and Mishra, S., pub IDEA Group, USA
  • Beaumont-Kerridge, J., (2005) Tutor And Student Perspectives Of Using VoiceIP Groupware For Masters Business Courses: Conference Paper, Blackboard Users Conference, Durham University
  • Hackett, P., and Beaumont-Kerridge, (2005) “Workplace psychosocial stress with sport and recreation providers: an exploratory view” European Association of Sport Management Conference, Newcastle
  • Mason, P., and Beaumont-Kerridge, J., (2004) “'Motivations for Attendance at the 2003 Sidmouth Folk Festival: Fun, Family, Friends, Fulfilment, or Folk' in Long, P and Robinson, M (Eds) Tourism and Cultural Festivals and Events: Management, Planning and Policy Dimensions Centre for Tourism Research/ Business Education Publishers, Sheffield/Sunderland
  • Beaumont-Kerridge, J. (2003 ) “Market Orientation of Public Sector Sport and Recreation Providers”, Leisure Studies Association, selected publications, Partnerships in Leisure: Sport, Tourism and Management (Eds) G. Berridge and G. McFee
  • Mason P and Beaumont-Kerridge, J. (2003): ‘Attitudes of Visitors and Residents to the Impacts at the 2001 Sidmouth International Folk Festival’ in Robertson, Leask, A and Ali- Knight, J (Eds.) Festival and Events Management: an International Perspective, Oxford, Butterworth-Heinemann
  • Beaumont-Kerridge, J. (2001) “Market Orientation and Service Quality of Public Sector Sport and Recreation Providers” PhD, Middlesex University, March.
  • Beaumont-Kerridge, J., and Espada, M.,(2000) “An internet model for the three star hotel industry, Joint Working Paper, Academy of Marketing 2000 Conference, Derby, July
  • Kerridge, J. and Mathews, B.(1998) “Student Rating of Courses in HE: further challenges and opportunities” Assessment & Evaluation in Higher Education, vol 23, no. 1, March /71

Contact information

T: +44 (0)1582 743207
E: jbk@beds.ac.uk

Bedfordshire University

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