Graphic Design and Advertising FD

About the course

The fascinating world of graphic design and advertising impacts our lives almost every day. Graphic design goes beyond words – linking text and images to convey information in innovative, engaging ways – and is used in many applications, but particularly by the advertising industry.

This course will give you a broad experience of the creative practice of the Graphic Designer, underpinned by an understanding of the issues affecting design.

You will work on project briefs set by, amongst others, the Design and Art Directors Association (D&AD) and the Royal Society of Arts, and gain valuable work experience in the industry, building your portfolio and contacts as you learn to make sound judgements about your own work in a professional context.

See more at Central Bedfordshire College

Graphic Design and Advertising - FD - Central Bedfordshire College

  • Apply Via - UCAS
  • Course level - Undergraduate
  • UCAS Code - W210
  • Campus Location - Central Bedfordshire College
  • Start dates - Oct
  • Duration - 2 Years
  • Attendance - Full time | Part-time day
  • Download Course Specifications

Why choose this course?

  • Learn the creative skills and technical expertise needed to develop problem-solving and creative design solutions, including up-to-date computer/software skills - drawing on the expertise of staff from two institutions
  • Study the creative practice of graphic design within an advertising context, underpinned by a strong vocational understanding of the issues affecting it
  • Develop your specialist knowledge/experience of commissioning and working with practitioners within the creative industries
  • Gain a thorough understanding of a range of skills and approaches to graphic design and advertising, as well as the context and culture of the industry
  • Explore the creative industries with opportunities for work placements; and enjoy support as you develop your portfolio, CV and marketing materials
  • Benefit from a course that allows you to progress to the BA (Hons) Graphic Design and further specialist study and career opportunities as a designer in publishing, advertising or media, or as a freelancer or consultant. Graphic designers can become specialists in typography (print design), art direction, packaging, corporate identity or magazine design, television and video graphics and in new media such as web-based design.

Unit Information – What Will I Learn?

Year 1
  • Graphic Design and Advertising Practice and Key Skills
  • Graphic Design and Advertising Development and Production Methods
  • Using Historical and Contemporary Contexts for Art and Design
Year 2
  • Foundation Degree Project Planning Development and Work Based Learning
  • Engaging with Critical Contexts for Art and Design
  • Foundation Degree Art and Design Project

Discover the School of Art and Design

The School of Art and Design has gone from strength to strength over the last few years and this was reflected when we came in the top 15 for Art and Design courses in the 2016 National Student Survey (NSS).

Studying in the School will give you personal access to a creative team of successful practitioners and academics who regularly publish, design and exhibit Nationally and Internationally, in art and design and, the creative industries. All are dedicated to teaching and the privileges this brings.

Discover the facilities, see examples of students’ work, read about graduate successes, browse courses, view staff profiles and much more.

How will I be assessed?

A large part of the assessment will relate to your demonstration of your ability to demonstrate graphic design in practice. We will want to see that you understand the theory and have developed critical thinking skills which help you evaluate the relevance of what you have learned.

All of this comes together in being able to demonstrate creative and rigorous design.

  • Formal examinations none
  • Coursework, tests, essays (40%)
  • Group work practised but not assessed
  • Presentations, posters etc. (60%)

Entry requirements

A Foundation Degree will be of particular interest if you have completed a Modern Apprenticeship, vocational A levels, BTEC National or equivalent.

Foundation Degrees are also particularly suitable if you want to qualify while working.

2017/18 entry

UCAS has introduced a new tariff for courses starting from September 2017. This means the points you will be asked for are different to previous years but the grades you receive have not changed.

As a guideline, a typical offer would require you to obtain a UCAS tariff score of between 32-48 points, based on your level 3 studies.

Many students studying for foundation degrees come to us through work-based routes so you can apply for a foundation degree even if you don't have traditional academic qualifications.

We welcome applicants with relevant work experience.

Contact the Admissions Team for additional guidance on whether the qualifications you currently hold or are taking would be suitable for entry.

T: +44 (0)1582 743500

For more clarification about your qualifications in the new tariff see the UCAS tariff calculator

  • Portfolio review

How will this course enhance my career prospects?

Students completing this Foundation Degree will have the skills and the knowledge to enter any branch graphic design, particularly in an advertising context.

Another option is to progress onto the third year of Graphic Design courses at the University in order to complete a BA degree.

The course team and college careers service work one-to-one with students throughout the course to support progression to further study or employment and to support students to develop employability skills.
Quote from a lecturer

Fees and Funding

  • Fees are £6,200

    The University reserves the right to increase tuition fees by no more than inflation.

  • Fees are £6,200

    The University reserves the right to increase tuition fees by no more than inflation.

  • International students cannot apply for Foundation Degrees.

    The University reserves the right to increase tuition fees by no more than inflation.


This course is delivered in partnership with Central Bedfordshire College, who has recently benefited from a £15 million new build.

The course employs the state of the art equipment, facilities and software, upgraded to meet industry standards

How to Apply

  • Application for most full-time undergraduate and foundation courses is via the Universities and Colleges Admissions Service (UCAS).

    We expect to receive UCAS applications between 1 September and 15 January for courses starting in the following academic year, but may consider applications received after this date should places be available.

    Please contact for further details.

    All UK schools and colleges are registered with UCAS to manage their students' applications. Advice on how to submit your UCAS application is available from your school or college.

    If you are not at school or college (including mature students) you should apply independently via UCAS

  • EU students applying for a full-time undergraduate degree at the University of Bedfordshire should apply via UCAS or direct using our admissions form

  • International students applying for a full-time undergraduate degree at the University of Bedfordshire should apply direct using our admissions form or via our representatives in your home country

    You can also apply online

    Find out more about how to apply


Bedfordshire University

Apply» Courses» Undergraduate» Next Year» Graphic Design and Advertising