Senior Lecturer in Marketing - Marketing Communications

I have been lucky enough to spend much of my non-academic working life involved in my two great non-work passions, being motorsport and the theatre.

The term 'Petrolhead' probably applies to me, having managed the PR for Colin McRae and several other top rally drivers in the 1990s. Since then I have run a management consultancy for 17 years working with some of the UK's biggest brands.

However nowadays my life is frantic in other ways, in particular directing a children's theatre group and treading the boards myself from time to time as well as acting as a chauffeur service to two busy teenage girls.

Other References

twitter.com/marketingatuob

Qualifications

• MA Marketing Management - Manchester Metropolitan University
• Diploma in Marketing - Chartered Institute of Marketing
• Chartered Marketer

Teaching Expertise

• 20 years experience of teaching at undergraduate and postgraduate level
• Associate, Higher Education Authority
• Certified Training Practitioner

Research Interests

• Social Marketing

Research Projects

• Currently undertaking a PhD in Social Marketing, investigating how commercial marketing techniques can improve take up in diabetes clinics.

External Roles

• Commercial training and consultancy for clients including Royal Mail, British Airways, 3M, the Johnson & Johnson Diabetes Institute and Monsoon Accessorise
• Director, 3D Youth Theatre

Contact Details

T: +44 (0)1582 743943
E: sallie.phillips@beds.ac.uk