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Why choose the School of Arts and Creative Industries


Our students learn from industry professionals in state-of-the-art multi-camera studios, working with industry-standard camera, sound and lighting equipment.

Industry links with sector leaders such as the BBC, ITV, the Royal Television Society, Reuters, Bloomberg and UK newspapers.

Our film and TV courses rank 7th for teaching quality and 9th for student experience in their subject field (Times Good University Guide, 2024).

About the course

Success in the media industry means creating powerful products that communicate with their target audiences through a constantly evolving range of media platforms. This course gives you the skills and insider knowledge needed to make that success happen.

Producing media content is an exciting, up-to-the-minute form of social communication, strongly influenced by cultural, economic and political factors. To create innovative, effective communications across a range of platforms, you must be able to combine media theory with practical production skills.

This broad-based course focuses on the production process while giving you the theoretical grounding you need. So you study practical units such as digital design, making sound and images, film-making and experimental production, combined with units ensuring your understanding of media theory and research, digital cultures and future digital production.

Why choose this course?

  • Access to a wide range of professional production equipment including broadcast-standard TV and radio studios, green screen and 360 production
  • Study with industry-experienced, research-active tutors
  • Explore the latest world-class research through the Research Institute for Media, Art and Performance (RIMAP)
  • Participate in and contribute to student festivals and competitions, building your experience and your portfolio
  • Develop portable skills in communications and team-working, increasing your employability
  • Benefit from a course that opens up careers in television production, digital media production, journalism, teaching, advertising, media and PR
  • Take the course over four years and benefit from a year’s placement in industry (see below), gaining experience and making contacts for the future.
  • If you need to step up into higher education, start with a Foundation Year (see below) which guarantees entry to the undergraduate course

with Professional Practice Year

This course has the option to be taken over four years which includes a year placement in industry. Undertaking a year in industry has many benefits. You gain practical experience and build your CV, as well as being a great opportunity to sample a profession and network with potential future employers.

There is no tuition fee for the placement year enabling you to gain an extra year of experience for free.

*Only available to UK/EU students.

with Foundation Year

A Degree with a Foundation Year gives you guaranteed entry to an Undergraduate course.

Whether you’re returning to learning and require additional help and support to up-skill, or if you didn’t quite meet the grades to pursue an Undergraduate course, our Degrees with Foundation Year provide a fantastic entry route for you to work towards a degree level qualification.

With our guidance and support you’ll get up to speed within one year, and will be ready to seamlessly progress on to undergraduate study at Bedfordshire.

The Foundation Year provides an opportunity to build up your academic writing skills and numeracy, and will also cover a range of subject specific content to fully prepare you for entry to an Undergraduate degree.

This is an integrated four-year degree, with the foundation year as a key part of the course. You will need to successfully complete the Foundation Year to progress on to the first year of your bachelor’s degree.

Why study a degree with a Foundation Year?

  • Broad-based yet enough depth to give you credible vocational skills
  • Coverage of a variety of areas typically delivered by an expert in this area
  • Gain an understanding of a subject before choosing which route you wish to specialise in
  • Great introduction to further study, and guaranteed progression on to one of our Undergraduate degrees

The degrees offering a Foundation Year provide excellent preparation for your future studies.

During your Foundation Year you will get the opportunity to talk to tutors about your degree study and future career aspirations, and receive guidance on the most appropriate Undergraduate course to help you achieve this; providing you meet the entry requirements and pass the Foundation Year.

 

What will you study?


Studying our Media Production BA (Hons) course will equip you with the knowledge and expertise around media theory, digital design and production. In core areas of study, you will develop your understanding of a range of film and media theories in our Media Theory and Research unit while also exploring the cultural and historical contexts of contemporary film and media. Building on this, you will also explore a variety of cultural, economic, technological and social perspectives to explain the effects of new media forms on society in our Digital Cultures and Practices unit. With a critical approach, you will also consider Contemporary Practices and Debates in The Media in the context of their cultural, political and socio-historical developments. In practical areas of study, you will develop your digital media production skills in our Future Digital Production unit while also building on your project management and analytical skills. This closely links to our unit in Experimental Production where you will have the opportunity to create a short experimental production based on approaches around surrealism and expressionism as well as production practice beyond the mainstream.

Furthermore, you will learn the core skills to design and evaluate web-based media and digital imaging in our Digital Design Skills unit. To develop your visual style, our Making Images unit will expose you to principles, techniques and the practice of image making and sound recording. This will be particularly useful in our Reading the Screen unit where you will be introduced to the principles of audiovisual material. Moreover, you will also critically examine Non-Fiction Filmmaking and explore theory and practice around how reality is represented in the media. This unit will allow you to experiment with digital recording and editing equipment while also exploring how it is used in documentary practice. Another important element of any production is sound, and you will learn to effectively communicate with still or moving images together with sound and interaction in our Sound, Image and Interaction unit. You will explore the potential of stills in portraying narratives and movement alongside the use of soundtracks.

Finally, you will have the opportunity to produce a piece of practical media production work or a media studies dissertation in our Special Project: Media Production unit. If you prefer to work on a practical project, you will have the option to choose the type of production you want to submit, and this could range from a documentary film to a script supported by a 3,000-word contextual study. With the dissertation option, you will be able to explore a topic of your interest that is strongly relevant to media studies while working on this with a supervisor. To help you with this, our unit in Research, Development and Industry will develop your skills in production research, documentation and development. To prepare you for the real-world environment, our unit in Becoming a Freelancer will support you in building the confidence to establish contacts in the creative industries while introducing you to the nature of freelance work. With the help of a tutor, you will work on your CV, engage in explicit networking and create a professional development plan to secure work in the field.

Media Theory And Research

This unit will help you to develop your understanding of a range of film and media theories and how they explain the cultural and historical contexts of contemporary film and media. Whilst doing so, this unit will also give you an opportunity to develop your skills in academic research, analysis and writing.

Digital Design Skills

In this unit you will learn the core skills used in the design and evaluation of web-based media and digital imaging. You will also have an opportunity to consider the cultural, economic, social and technological issues that define contemporary web design and digital technologies.

Reading The Screen

This unit introduces students to the basic principles of textual analysis of audiovisual material alongside developing an understanding of processes of transmediality and intertextuality across different media.

It focuses on “the silver screen”, specifically contemporary global cinema, as well as dealing with other technologies and screen media of the 21st century.

Different theories and approaches to audiovisual material are introduced including overview of topics such as genre, authorship, stardom/celebrity, feminist film theory and ideology. The central question that this unit addresses is, “What is the difference between reading the screen and watching a film/tv drama/online video?”

 

This unit aims to:

  • Understand the main aspects of film style (narrative, mise-en-scène, cinematography, editing and sound design);
  • Grasp the role played by celebrities, genres and auteurs in creating meaning in audiovisual material;
  • Become familiar with theoretical approaches, drawing upon film and media theories and more contemporary developments.
  • Equip students with key academic skills for their courses.

Making Images

This unit provides an opportunity to focus in depth on the principles, techniques and practice of image making through still and moving images on location and in the studio. The unit will help you develop the range of skills you need to approach image making in a creative and professional manner and record sound on location and in the studio. It will help you develop a strong, personal visual style by making you aware of traditional craft-based techniques as well as cutting edge digital skills. The unit will also explore the work of individual photographers and film and video makers  and look at a wide range of subjects and genres drawn from the history of image making practice.
 
During the course of the unit you will learn
-        a critical understanding of the basic principles, techniques and practice of image making and sound recording.
-        a systematic and creative understanding of the relationships between image and sound making and technology.
-        a critical understanding of how the cultural and socio-political background affects what image makers past and present choose to capture with their camera.

Future Digital Production

In this unit you will develop core skills for the production of new and emerging media digital artefacts. In doing so, this unit provides you with an opportunity to build on level 4 skills of digital media production.

This unit has a client focus in its approach to design and so develops your independent project management skills and your skills in analysing and critiquing your own work.

Non-Fiction Filmmaking

This unit is a practical and critical examination of non-fiction film which sets out to explore the history, theory and practice of different modes of representing reality in cinema.

This unit will enable you to achieve high production values in your practical work as well as facilitating your ability to work in small production teams to produce a short non-fiction film.

You will learn to use digital recording and editing equipment with confidence and develop a critical understanding of production values in practical work

You will also examine the codes and conventions of the genre by looking critically at the history, theory and techniques of documentary practice.

Becoming A Freelancer

Developing a professional persona and working on assignments with a professional brief is an important part of developing skills and building links with relevant industry contacts. This unit enables you to prepare for the real world environment. 

 

In the unit, you will examine the nature of freelancing in the media industry and it will build the confidence needed to find and establish contacts, essential for securing work in the creative industries.  You will be supported by a tutor as you audit your skills, update your CV, develop contacts through explicit networking and create a personal development plan which charts your employability development.

Digital Cultures And Practices

In this unit you will explore a variety of cultural, economic, technological and social perspectives that seek to explain the wide-ranging effects on society brought about by the widespread deployment of new media forms. You will also gain experience in implementation of these theoretical perspectives in analytical exercises using basic new media forms.

Experimental Production

This unit focuses on theory and practice of experimental production and practice beyond the mainstream. Building on skills and concepts covered in the first year in the areas of digital production, analysis and theory, you will analyse and contextualise examples of experimental production in 20th and 21st century, focusing on a range of approaches:  including surrealism, expressionism and the American avant garde. You will be making a short experimental production, which will demonstrate your understanding of this practice. Your contextual study will locate your practice in theory.

 

Contemporary Practices And Debates In The Media

This unit will help you to develop your critical, contextual and self- reflective thinking to an advanced level. It will revisit the ideas acquired and explored in earlier units, for instance Media Theory and Research, and place them in the uncertain context of the latest cultural, political, theoretical, aesthetic, technological and industrial development impacting on the media. The central question that this unit addresses is:

  • What is the relationship between contemporary developments in the media and their socio-historical and theoretical contexts?

The key ability to engage critically with challenging new media contexts will inform and enhance your subsequent undergraduate final project work and your continuing academic, professional and personal development.

Sound, Image And Interaction

To explore the relationship between still, moving images, sound, and Interaction.

This will be valuable for anyone working with still or moving images. It will help students concentrate on the basic elements of communicating with images.


To study the history and practices of working with still images, sound, and interaction, from early painting technologies to virtual environments.


To enhance students’ theoretical and practical skills through the production of a short creative practical piece exploring the potential of stills to portraying narrative and movement in conjunction with a soundtrack.


To enhance students’ skills of exhibition and presentation.

Research, Development And Industry

To provide an opportunity to focus in depth on the development of a media project. You will work with a supervisor to produce a portfolio of applicable production development documents. These will not only help you work towards your final project/dissertation but also enable you to investigate relevant industry contexts and practices relevant to your chosen field of exploration.

To enhance your critical understanding of the value of effective production research and development in both professional and academic contexts.

To enhance your understanding of the relationships between the proposal, development and production documentation to potential production outcomes. 

To enable you to understand and apply the expected high professional standards of industry to your own work.

To enable you to develop effective research methods for academic enquiry. 

To emphasise the need to have effective research and preparation in production/employment contexts.

Special Project: Media Production

This unit allows you to demonstrate the skills, ideas and learning acquired during your degree in an extended piece of practical media production work OR in a media studies dissertation, that is self- initiated, self-managed, and supported by your assigned supervisor.

The practical option is an individual activity. You will work on a project that requires you to complete a digital media production (e.g. a documentary film, a web presence, or script etc.); this practical work will be supported by a 3000 word individual contextual study.

The dissertation option is an individual study. The project focus should be taken from your main area of interest within media studies and will require the prior approval of the unit coordinator. 

 

The aims of the unit are, therefore:-

To produce work of a high quality work in the field of media production that shows that you can combine professional and academic standards

To enable the development of high levels of competency in the production of practical and theoretical material

To encourage you to think independently, research, collaborate, create, be enterprising and achieve high-level communication skills.

To enable you to use appropriate media constructively and with responsibility. 

How will you be assessed?


Assessment is an integral part of your learning. Your assessments will follow the pattern of teaching and learning. As you complete each stage of your production we will give you feedback and give you advice on how to further develop and improve your work so that you can take it to the next stage. We will assess both the processes you use to produce work and the quality of the final production. The media industry expects high quality work completed to absolutely fixed distribution deadlines. We will reflect this in our assessment of your work and so whilst the way in which you work is important, ultimately it is the quality of what you produce that will be the main influence on your grade.

The theoretical aspects of the course will be assessed through essays, presentations and computer-based examinations. This will prepare you for writing a dissertation for your final project if you wish. As the course progresses we will move from well-defined conventional production briefs to more open-ended challenging briefs that require you to generate new ideas and new ways of working. You may also be required to research the availability of new production tools and apply them to your work. We will always expect your production work to be contextualised. You will normally be required to submit a written evaluation of your production work along with some reflection on its strengths and weaknesses. You will also be required to relate your work to current genres and practices.

Careers


Career paths open to you in any industry that requires excellent communication and team working skills alongside understanding of different media platforms and how they work together.

Many of our graduates have now progressed to successful careers in the UK and international media.

Entry Requirements

48 UCAS tariff points including 32 from at least 1 A-level or equivalent

Entry Requirements

96 UCAS tariff points including 80 from at least 3 A-levels or equivalent

Fees for this course

UK 2024/25

The full-time standard undergraduate tuition fee for the Academic Year 2024/25 is £9,250 per year. You can apply for a loan from the Government to help pay for your tuition fees. You can also apply for a maintenance loan from the Government to help cover your living costs. See www.gov.uk/student-finance

Merit Scholarship

We offer a Merit Scholarship to UK students, worth £2,400* over three academic years, which is awarded to those who can demonstrate a high level of academic achievement, through scoring 120 UCAS tariff points or more.

Bedfordshire Bursary

If you aren’t eligible for the Merit Scholarship, this Bursary is there to help UK students with aspects of student living such as course costs. The Bursary will give you £1,000* over three academic years, or £1,300* if you are taking your course over four academic years (including those with a Foundation Year).

Full terms and conditions can be found here.

Alternatively if you have any questions around fees and funding please email admission@beds.ac.uk

International

The full-time standard undergraduate tuition fee for the academic year 2024/25 is £15,500 per year.

There are range of Scholarships available to help support you through your studies with us.

A full list of scholarships can be found here.

Alternatively if you have any questions around fees and funding, please email admission@beds.ac.uk

Fees for this course

UK 2024/25

The full-time standard undergraduate tuition fee for the Academic Year 2024/25 is £9,250 per year. You can apply for a loan from the Government to help pay for your tuition fees. You can also apply for a maintenance loan from the Government to help cover your living costs. See www.gov.uk/student-finance

Merit Scholarship

We offer a Merit Scholarship to UK students, worth £2,400* over three academic years, which is awarded to those who can demonstrate a high level of academic achievement, through scoring 120 UCAS tariff points or more.

Bedfordshire Bursary

If you aren’t eligible for the Merit Scholarship, this Bursary is there to help UK students with aspects of student living such as course costs. The Bursary will give you £1,000* over three academic years, or £1,300* if you are taking your course over four academic years (including those with a Foundation Year).

Full terms and conditions can be found here.

Alternatively if you have any questions around fees and funding please email admission@beds.ac.uk

International

The full-time standard undergraduate tuition fee for the academic year 2024/25 is £15,500 per year.

There are range of Scholarships available to help support you through your studies with us.

A full list of scholarships can be found here.

Alternatively if you have any questions around fees and funding, please email admission@beds.ac.uk

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