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  • About the course
  • Why choose this course?
  • What will I learn?
  • How will I be assessed?
  • Entry Requirements
  • Career prospects
  • Fees and Funding
  • Extra Costs
  • Facilities
  • How to Apply
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Marketing with International Tourism Management BSc (Hons)

Link to https://www.ucas.com
Link to https://www.beds.ac.uk/international
Link to https://www.beds.ac.uk/apply
Link to https://www.beds.ac.uk/enquire/

About the course

The BSc Marketing with International Tourism Management course aims to enable you to develop the necessary skills for, and knowledge, practice and understanding of, the tourism industry.

You will become a self-directed, self-regulated reflexive learner, using an awareness of opportunities for careers or further study in the tourism industry.

With a good grounding in business and marketing the course offers students an industry focus in tourism management with good employment opportunities across a range of employment opportunities in both marketing and tourism roles.

This inter-disciplinary course combines key subject areas of business, marketing and tourism management in a practice-oriented way that allows you to develop a deep theoretical understanding and practical knowledge of tourism marketing and management.

The University of Bedfordshire is a member of The Association for Tourism in Higher Education (ATHE). ATHE is the subject association for tourism in higher education in the UK. It represents universities that are leading providers of tourism programmes.

  • Apply Via - UCAS
  • Course Level - Undergraduate
  • UCAS Code - N809
  • Campus Location - University Square Campus, Luton
  • Start Dates - Feb,Oct
  • Duration - 3 Years
  • Attendance - Full-time | Part-time
  • Download Course Specifications

This course has the option to be taken over four years which includes a year placement in industry. Undertaking a year in industry has many benefits. You gain practical experience and build your CV, as well as being a great opportunity to sample a profession and network with potential future employers.

There is no tuition fee for the placement year enabling you to gain an extra year of experience for free.

*Only available to UK/EU students.

​

A Degree with a Foundation Year gives you guaranteed entry to an Undergraduate course.

Whether you’re returning to learning and require additional help and support to up-skill, or if you didn’t quite meet the grades to pursue an Undergraduate course, our Degrees with Foundation Year provide a fantastic entry route for you to work towards a degree level qualification.

With our guidance and support you’ll get up to speed within one year, and will be ready to seamlessly progress on to undergraduate study at Bedfordshire.

The Foundation Year provides an opportunity to build up your academic writing skills and numeracy, and will also cover a range of subject specific content to fully prepare you for entry to an Undergraduate degree.

This is an integrated four-year degree, with the foundation year as a key part of the course. You will need to successfully complete the Foundation Year to progress on to the first year of your bachelor’s degree.

Why study a degree with a Foundation Year?

  • Broad-based yet enough depth to give you credible vocational skills
  • Coverage of a variety of areas typically delivered by an expert in this area
  • Gain an understanding of a subject before choosing which route you wish to specialise in
  • Great introduction to further study, and guaranteed progression on to one of our Undergraduate degrees

The degrees offering a Foundation Year provide excellent preparation for your future studies.

During your Foundation Year you will get the opportunity to talk to tutors about your degree study and future career aspirations, and receive guidance on the most appropriate Undergraduate course to help you achieve this; providing you meet the entry requirements and pass the Foundation Year.

 

Why choose this course?

  • Benefit from a course that opens up career opportunities as a business and conference organiser, outdoor activities/education manager, theme park marketing manager, tourist information centre manager, travel agency manager, tour operator marketing manager, hotel and leisure marketing manager, and offers access to a wide choice of further study.
  • Learn essential skills for careers in the tourism industry, in a department with close links to local tourism, hospitality and business organisations.
  • Study areas including: intercultural management in tourism, tourism and society, critical issue in tourism and hospitality, business practice, marketing, consumer behaviour and marketing communications through a combination of classroom-based learning and fieldwork activities.
  • Gain additional insights through field trips to local and international organisations facilitated by your Department.
  • Explore the relevant theory and research areas and learn how to apply them through practice, when you will work on real-life briefs and case studies.
National Studen Survey Results
National Studen Survey Results
National Studen Survey Results
Visit the Department of International Business, Marketing & Tourism

 

Unit Information - What will I learn?

Units

  • Business Of Tourism And Hospitality (TAL031-1) Compulsory
  • Business Practice Explored (BSS005-1) Compulsory
  • Consumer Behaviour (MAR022-1) Compulsory
  • Principles Of Marketing (MAR001-1) Compulsory
  • Understanding Tourism And Hospitality (TAL021-1) Compulsory
  • Using Data To Build Business Practice (BSS004-1) Compulsory
  • Brand Management (MAR016-2) Compulsory
  • Interactive Marketing Management (MAR032-2) Compulsory
  • Intercultural Management In Tourism (TAL036-2) Compulsory
  • Marketing Communications In The Digital Age (MAR021-2) Compulsory
  • Strategy And Innovation (BSS029-2) Compulsory
  • Tourism And Society (TAL049-2) Compulsory
  • Continuing Professional Development (MAR027-3) Compulsory
  • Critical Issues In Tourism And Hospitality (TAL030-3) Compulsory
  • Marketing Ethics And Corporate Social Responsibility (Csr) (MAR028-3) Compulsory
  • Marketing In A Global Context (MAR014-3) Compulsory
  • Preparation For Specialist Research Project (MAR029-3) Compulsory
  • Specialist Research Project (MAR030-3) Compulsory

How will I be assessed?

The assessment strategy supports the course's focus on being an independent learner and employability. Your subject knowledge and key skills such as team work, communication, information literacy, research and evaluation, creativity and critical thinking are tested throughout the course using various relevant assessments to meet the learning outcomes as well as your different learning styles. The key subject themes increase in intensity as you progress to the next level and then to the final year, allowing you to build on previous knowledge. The assessments are therefore designed to support you to work both in a team and independently. The assessments reflects incremental learning as well as focus on being a confident independent learner by providing more group work opportunities at the start of your course to build your team skills and engagement, and progresses to more individual and guided assessments to challenge you academically and professionally. The variations of assessments you will engage with ensures that you accumulate all the skills necessary to interact efficiently within the world of marketing and tourism management. For all assessments, you will have an assignment brief which clearly sets out requirements and the criteria for grading your work; this develops your understanding of the assessment standards and what is needed to do well at a task. You will receive feedback on all your assessments to enable you to improve your learning. It is important that you use this feedback accordingly to maximise your performance on future assignments and to buttress your learning.

Entry Requirements

  • UK
  • EU
  • International

We will consider you as an individual and take into account all elements of your application, not just your qualifications. We are looking for breadth and depth in your current studies and enthusiasm for the subject you wish to study.

UCAS Tariff Points

  • At least 96 points with 80 points from at least 2 A level passes
  • At least 96 points with Merit Merit Merit in BTEC Extended Diploma or Distinction Distinction in the BTEC Diploma
  • A completed Access to Higher Education Diploma
  • Equivalent qualifications such as Irish Leaving Certificate, OCR Nationals, International Baccalaureate and CACHE Level 3 awards.

You can work out how many UCAS points your qualifications are worth with the UCAS tariff calculator

Contact the Admissions Team for additional guidance on whether the qualifications you currently hold or are taking would be suitable for entry.

T: +44 (0)1582 743500
E: admission@beds.ac.uk

As a general guide, to apply for a place on an undergraduate course (BA/BSc) at the University you need to have completed your high school education and have the required English qualification.

We have students from all the European Union member countries so we are quick to make decisions on most qualifications. See your country page for more details

Check Your Country page to confirm that your local qualifications are suitable or contact your International Admissions Team

How will this course improve my career prospects?

On completing this course you are likely to progress into employment in role such as:

  • Hospitality industry marketing
  • Business and conference organisation and marketing
  • Theme park marketing manager
  • Tour marketing manager
  • Tourism/marketing officer
  • Tourist information centre marketing manager
  • Travel agency marketing manager

Fees and Funding

  • UK
  • EU
  • International

The full-time standard undergraduate tuition fee for the Academic Year 2020/21 is £9,250 per year. You can apply for a loan from the Government to help pay for your tuition fees. You can also apply for a maintenance loan from the Government to help cover your living costs.

See www.gov.uk/student-finance

The University of Bedfordshire offers a number of scholarships and bursaries to help you finance your studies.

See www.beds.ac.uk/scholarships

The University reserves the right to increase tuition fees by no more than inflation.

Alternatively if you have any questions around fees and funding, please email admission@beds.ac.uk

The full-time standard undergraduate tuition fee for the Academic Year 2020/21 is £9,250 per year. You can apply for a loan from the Government to help pay for your tuition fees.

See www.gov.uk/student-finance

The University of Bedfordshire offers a number of scholarships and bursaries to help you finance your studies.

See www.beds.ac.uk/scholarships

The University reserves the right to increase tuition fees by no more than inflation.

Alternatively if you have any questions around fees and funding, please email admission@beds.ac.uk

The full-time standard undergraduate tuition fee for the academic year 2020/21 is £12,350 per year. A prompt payment discount is available if you pay the full Year 1 fee before or at registration. There are also special scholarships available.

See www.beds.ac.uk/intfees

The University reserves the right to increase tuition fees by no more than inflation.

Alternatively if you have any questions around fees and funding, please email admission@beds.ac.uk

Extra Costs

Find out more about additional costs while studying at Bedfordshire. Click here.

Facilities

Postgraduate & CPD Centre

Postgraduate & CPD Centre

Campus Centre

Campus Centre

Campus Library

Campus Library

STEM Building

STEM Building

Campus Centre Interior

Campus Centre Interior

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Luton campus centre

Luton Campus Centre

The Campus Centre brings together all our student services under one roof including the Students’ Union and spaces to eat, drink, relax and learn.

There's a large central lecture theatre as well as a range of study rooms & breakout spaces on the upper floors.

Luton campus accommodation

Luton Campus Accommodation

The University guarantees accommodation to all new students. Fitzroy Court and Wenlock Court, the two main halls of residence, are located on campus so getting to lectures, shopping in town and participating in events and activities is easy.

STEM building

STEM building

The STEM building is home to courses in the subject areas of science, technology, engineering and mathematics.

Opened in Autumn 2019, its cutting edge facilities provides four computer laboratories; workshops for subjects such as automotive engineering, cyber-security and robotics, along with three large teaching labs, and four specialist containment labs. 

Luton campus library

Luton Campus Library

The library is a modern 9-storey building dedicated to study and learning.

As well as traditional library provisions it offers individual and group study spaces, a cafeteria on the ground floor and a ‘Study Hub’ offering guidance and workshops on academic writing and research skills to ensure all Bedfordshire students get the help they need to succeed in their studies.

Aspire gym - Luton

Aspire Gym - Luton

The Aspire Gym has state of the art cardiovascular equipment with smart phone compatibility. There is also an extensive range of fixed resistance machines and a small free weights area.

Changing rooms with showers and lockers are available for members to use.

PG and CPD centrew Luton

PG and CPD Centre

The Postgraduate & CPD Centre at Luton campus is home to our University's postgraduate courses and continuing professional development (CPD) students from industry.

The Centre has modern lecture theatres and seminar rooms and a large ground floor lounge area where careers fairs and speaker events take place.

TV studioMedia Arts

Our Media Arts Centre has state-of-the-art facilities for students on our journalism, media and writing degrees.

Facilities include broadcast television and digital radio studios, digital video editing suites, electronic newsrooms, white space studio, multimedia suites, and additional studios for online and design work.

School of Art and Design

Luton Cultural Quarter

The School of Art and Design is located in the Cultural Quarter of the town.

The Cultural Quarter is a regeneration project to convert the old hat manufacturing area of Luton into a hub for the creative industries.

London luton airport

Luton - Location

The Luton campus is right in the centre of town next to a large shopping mall and within easy walking distance of train and bus stations. Luton is the largest town in Bedfordshire, approximately 50km north of London which is a 30-minute train journey away. Luton has excellent transport links to the rest of the UK and Europe.

How to Apply

  • UK
  • EU
  • International

Application for most full-time undergraduate and foundation courses is via the Universities and Colleges Admissions Service (UCAS).

We expect to receive UCAS applications between 1 September and 15 January for courses starting in the following academic year, but may consider applications received after this date should places be available.

Please contact admission@beds.ac.uk for further details.

All UK schools and colleges are registered with UCAS to manage their students' applications. Advice on how to submit your UCAS application is available from your school or college.

If you are not at school or college (including mature students) you should apply independently via UCAS

EU students applying for a full-time undergraduate degree at the University of Bedfordshire should apply via UCAS or direct using our admissions form

International students applying for a full-time undergraduate degree at the University of Bedfordshire should apply direct using our admissions form or via our representatives in your home country

You can also apply online

Find out more about how to apply as an International student

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