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University of Bedfordshire
UK, LU1 3JU
To be known for taking global business education, research and practice in imaginative new directions
We are daring to be different. This vision is founded on this difference. The imaginative new futures for business education, research and practice will be co-created with our staff, students and other stakeholders and will deliver not only academic impact but also a practice impact in our classrooms and communities alike. This vision reflects our existing School strengths, strategic space opportunities in the crowded and overly competitive and branded business school market and provides staff good opportunity to create a business school that is different. In sum, we will use this vision to drive excellence, change, growth and investment within the School.
Our value proposition to our students and other stakeholders is driven by the School and University's vision and aims.
To develop creative mindsets that practise intelligently and lead imaginative futures for our campuses, communities and cities.
Our view on business education is international and practice driven. Business practitioners face problems unique to their organisations which are often complex and ambiguous – particularly in the context of global/international issues. Theoretical academic models may not always apply. It is here that practice intelligence becomes important.
To succeed, they use their knowledge and experience taken from practice and from the practice of others. This knowledge base is often unclear and highly context-sensitive. It is this thinking that underpins our core philosophy and that transforms the nature of courses and the kind of research focus the Business School takes. You benefit as we strive to: