BISC Research Seminar

December 2019

BISC organised a research seminar on Tuesday 17 December 2019. Four staff members in the Department of Strategy and Management presented their research to colleagues and PhD students in the business school. Details of the presentations:

Dr Paul Baguley, 'Cost Modelling of Unknown Risks'

Dr Paul Baguley

Dr Sajeel Ahmed, 'Message Layering: A Grounded theory of overcoming message limitations in Social media communication'

Dr Sajeel Ahmed

David Harding, 'A Chief Information Officer assessment model for enterprise digital transformation'

David Harding

Saira Sultana, 'The role of aesthetics and symbolism on luxury brand image: a netnographic study of an online brand community'

Saira Sultana

Staff presentations stimulated interesting debates and discussions.

Staff discussions

Staff discussions

Staff discussions

telephone

University switchboard
During office hours
(Monday-Friday 08:30-17:00)
+44 (0)1234 400 400

Outside office hours
(Campus Watch)
+44 (0)1582 74 39 89

email

Admissions
admission@beds.ac.uk

International office
international@beds.ac.uk

Student support
sid@beds.ac.uk

Registration
sid@beds.ac.uk