Bedfordshire academic leads the way in business case study research
Wed 04 April, 2012“Everyone used case studies to explain what happens in marketing or business,” said Jillian Farquhar, Professor of Marketing Strategy at the University of Bedfordshire, “but this is the first book that gives step-by-step guidance on how to get it right.”
telephone
University switchboard
During office hours
(Monday-Friday 08:30-17:00)
+44 (0)1234 400 400
Outside office hours
(Campus Watch)
+44 (0)1582 74 39 89
Admissions
admission@beds.ac.uk
International office
international@beds.ac.uk
Student support
sid@beds.ac.uk
Registration
sid@beds.ac.uk